Hermès x ZHdK
The spirit of Rue du Faubourg Saint-Honoré is present at Paradeplatz: Students from the Trends & Identity and Visual Communication programs visited the Hermès flagship store in Paris, which is the central theme of their work this year. The winning team was given the opportunity to design the luxury brand’s shop windows on Zurich’s Bahnhofstrasse.
Out of six carefully developed concepts on the theme “L’esprit du Faubourg,” the project by Jennifer Anger, Davide Iozzo, and Clara Kuhnke was selected and realized by the three students. Their work, titled “To lose yourself means to find yourself,” brings the long history of the House of Hermès to life in a detailed and multifaceted way.
Two other outstanding works:
— Tobias Inauen and Jelka Freivogel: “Le temps d’Hermès Faubourg”
— Mano Speck, Niclas Funk, Lynda Lan Nguyen: “Carambolage”
Mentoring: Katharina Tietze, Rebecca Morganti-Pfaffhauser, David Walsh
many thanks to all the participating students and the great Hermès team: Chiara Anelli and Antoine Foegle.
